Measure returns as a cost of the business and find patterns by item type, platform and reason.
Measure returns as a cost of the business and find patterns by item type, platform and reason.
Change one thing at a time where possible so you can see what actually helped.
Change one thing at a time where possible so you can see what actually helped.
Change one thing at a time where possible so you can see what actually helped.
Change one thing at a time where possible so you can see what actually helped.
Three avoidable sizing returns can wipe out the profit from several successful clothing sales.
Do not hide return costs in a general expense bucket if you want to learn what caused them.
Keep the item cost, current price, age, platform and final sale result together. That makes it much easier to tell whether the problem is visibility, price, demand or simply slow stock.
